It's not a rip off. It's totally different. When you breed it's only pure breed. Exp: Gourmia + Gourmia = Gourmia, Fantail + fantail = fantail, that's the only the only breeding there is. The plants are not magic. The help increase the fishes value for that level. Also it is not real time, it's based on levels, and you have to get the goals done in a certain about or time. You have to change the water, cure sickness, feed them buy if you don't have the breeding tank for that level. I myself thought the game was boring. It's a good idea but could be improved.
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I'm willing to share my skype with friends. IM if interested.